Issey Miyake
Established in 1970 by the visionary designer Issey Miyake, the brand's inception marked the dawn of a new era in fashion characterized by daring and experimental materials, forms, and structures. Discover a seamless blend of sophistication and innovation through Issey Miyake’s fragrances, available in the Philippines through Rustans.com.
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Experience an avant-garde lifestyle in the Philippines through the iconic work of Issey Miyake.
A true man of the future, Issey Miyake was known for his ingenious blend of couture and technology. After graduating from graphic design studies in Tokyo, Miyake moved to Paris in 1965. As he worked in the ateliers of legendary French fashion houses, Miyake mastered unique techniques that combined Eastern and Western elements and styles.
Following the 1968 student protests in France, Miyake had a realization — one that had shifted his perspective: the future of fashion is more universal and practical. The Miyake brand name was meant for everyday people. It did not take long before Miyake began to create items designed to cut across different genders, sizes, races, and generations.
Along with his clothing line, Issey Miyake soon gained fame for his line of signature scents.
In 1992, he launched L’Eau d’Issey, which became an international bestseller that popularized oceanic scents. A men’s version debuted two years later, and eventually, other fragrances were released.
Today, Issey Miyake's relevance as a distinctive fashion brand continues, engaging with everyday life while still evoking a spirit of futuristic innovation.
Indulge in modern, elegant scents when you explore the Issey Miyake online shop at Rustans.com.
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