Mismo
Mismo is a Danish heritage bag brand founded in Copenhagen in the early 2000s, known for its minimalist Scandinavian design and premium craftsmanship. Since launching its first bags in 2006, Mismo has created functional, timeless, and durable men's accessories — from sleek briefcases to versatile everyday bags — that age beautifully and elevate everyday carry.
Danish minimalist design meets timeless function with Mismo at Rustan's
Founded in Copenhagen, Denmark, Mismo was born from a passion to redefine everyday luggage with a timeless Scandinavian lens. Co‑founders Adam Alexander Bach and Rikke Overgaard launched the brand’s first collection of designer bags in 2006, rooted in a philosophy that values simplicity, craftsmanship, and functional beauty. From the outset, Mismo’s mission has been to craft bags that go beyond trends — designed for purpose, pleasure, and the stories of everyday life.
Mismo draws deeply from Danish design heritage, emphasizing clean lines, practicality, and enduring style. Each piece is crafted from carefully selected materials — including premium Italian canvas and vegetable‑tanned full‑grain leather — and engineered with thoughtful details like solid brass hardware and YKK Excella zippers to ensure durability and refined performance through years of use.
More than accessories, Mismo bags reflect a philosophy of considered consumption — buy less, choose better, and enjoy quality that evolves with time. Whether for the urban professional or the modern traveler, Mismo delivers refined style that feels both personal and enduring.
Corporate gifting solutions
Our Corporate Sales team is dedicated to providing personalized gifting solutions. Contact us for assistance.
Email: corpsales@rustans.com