Thoughtful Back-to-School Finds at Rustan's

Words by Sam Castillo

As the last warm breezes of summer fade, a new school year dawns – a time for fresh ideas and personal growth for children. Parents naturally want to equip them for success with items that truly matter, going beyond mere necessities. Choosing thoughtfully crafted tools becomes an act of care, sending them off each day with quiet confidence, knowing they have reliable support for their learning and a chance to let their unique spirit shine.

When it comes to those essential tools, consider the thoughtful design behind brands like Hawk, Puffy and Sparky, and Miamily offering backpacks built for durability and style, or Zippies, featuring their favorite characters. Lunchtime transforms with the clever and fun options from Smiggle, or the intelligently organized lunchboxes by OmieLife. Even small touches, like a cool and reliable watch from Cucoo can lend a touch of their own flair. And to fuel creativity in the classroom, the colorful and engaging stationery from Tinc and Smiggle makes learning a joy. These brands are about more than just function; they blend durability with designs that resonate with kids.

Understanding the priorities of discerning parents, Rustan's offers a carefully curated collection of back-to-school essentials from these trusted names and more. It aims to be a helpful resource, providing intelligent solutions where lasting quality and appealing design are key in every item, from backpacks to the smallest school supplies. Its focus is on offering products that not only support a child's educational journey but also allow their unique personality to be expressed with confidence.

LUNCH ESSENTIALS

ACCESSORIES

CLASSROOM NECESSITIES