Luxury artisan jeweler John Hardy introduces Penelope Cruz as a new star of its ongoing Made for Legends campaign, the brand’s creative platform dedicated to personal power and inspiring women to boldly express their individuality through jewelry.
The campaign’s call to action speaks to the transformative power of jewelry, embracing the alchemic chain that defines John Hardy creations. The SS19 collection—artisan handcrafted at the John Hardy workshop in Ubud, Bali, using techniques passed down from generations of Master Artisans—comprises a potent elixir of metals and stones that introduces a spectrum of shine, echoing spring’s dynamism and sparking the originality of its wearers: women of character and substance.
These soulful renegades celebrate their own successes and individuality by wearing dramatic pieces that reflect their own experiences and inner strength. Perfectly imperfect and proud of the features that make them irreplaceable, they inspire all around them with their grit and grace.