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A New Scent is Unveiled
Beauty

A New Scent is Unveiled

Choosing a scent is always personal. There is no one-size-fit-all formula. What might connect to one will not necessary have the same effect on another.

But as with all things that we hold near and dear, a fragrance resonates with us when it evokes emotion or a certain feeling. Each one has their favorite eau de parfum that evokes certain memories—it could be from an unforgettable summer night or a rainy day with a loved one while cuddling under a tangle of sheets.

For Furla Fragrances, more than just the memories, the luxury brand created a new scent inspired by the Furla woman. Introducing AUTENTICA.

Following the success of the brand's perfume collection, the house continues its fragrant journey with AUTENTICA, the new fragrance that enhances the heritage and the strong identity of the fashion house.

Italian style, attention to detail, and high quality can be seen in this new fragrance, where the scent's bottle is inspired by some of the brand's most iconic bags, creating that bold link between fashion and perfumery.

Furla Fragrances

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The vibrancy of Italian mandarin, together with crisp, colorful raspberry and juicy, sensual pear, create an irresistible and extraordinarily modern opening.

The softness of cherry blossom and its sweet almond aroma mingle with the slight spiciness of peony and the freshness of lily of the valley: two traditional floral notes which, thanks to the novelty of the composition, acquire a new personality.

Unveiling the secret of AUTENTICA’s character come the base notes: patchouli, with its unmistakeable deep and mysterious woody nuances, create the sillage, whilst musk and cashmere wood provide a sensation of great comfort.

Proudly made with Italian elements, AUTENTICA enhances the brand roots and heritage, thanks to an exclusively designed bottle adorned by the precious gold details of the cap, as well as a plaque engraved with the FURLA logo.

Frosted glass covers the flap slightly hides the delicate and feminine pink nuances of the fragrance, thus creating a visual effect reminiscent of the fashion house's handbags.

The case, made with FSC paper in new pink tones, emphazises the Furla monogram thanks to different textures and reliefs, while the name of the fragrance praises the Italian essence of the brand.

AUTENTICA is freshness for the woman who thrives on transparency and refuses to be labelled or defined. Individual and fearlessly expressive, AUTENTICA lets her stand out for who she really is.

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