Shop premium cotton kidswear and comfortable baby essentials by Tippy Toes

Founded by a mother who understands the real-world needs of parents and the active nature of children, Tippy Toes creates clothing that kids love to wear and parents can trust. The brand’s "Comfort First" philosophy is evident in their choice of fabrics, prioritizing ultra-soft, breathable materials that are gentle on sensitive skin. Their signature line features premium 100% Egyptian Cotton, ensuring that every romper, t-shirt, and set remains soft and durable even after countless adventures and washes. By focusing on detail-driven craftsmanship—eliminating rough seams and irritants—Tippy Toes ensures that nothing gets in the way of a child’s curiosity and play.

The Tippy Toes collection at Rustan's is designed for "Everyday Ease," offering simple yet beautifully designed pieces that make getting dressed effortless. Their seasonal ranges include vibrant swimwear and sun-ready essentials that provide protection and style for long days of discovery. Whether it's a cozy jersey basic for a quiet day at home or a personality-filled outfit for a special outing, Tippy Toes pieces are shaped by real parenting experiences to deliver the perfect fit and function. With a dedication to quality and a heart for children’s happiness, Tippy Toes helps families celebrate the small, joyful moments of growing up.

Explore the curated selection of Tippy Toes kidswear online at Rustan’s and dress your little one in comfort made with purpose.