Marimekko

Shop Marimekko iconic print clothing and premium home decor textiles

The story of Marimekko is a revolutionary narrative of creative freedom born in post-war Finland. Seeking to inject positivity and fresh energy into a rebuilding society, founder Armi Ratia invited young, visionary artists to apply graphic, abstract artwork to textiles. This bold experiment broke the restrictive fashion norms of the 1950s, replacing tight, structured silhouettes with flowing dresses that allowed women to move freely and express their authentic selves. The brand skyrocketed to international fame in 1960 when future First Lady Jacqueline Kennedy prominently wore seven Marimekko dresses on the U.S. presidential campaign trail, cementing the label as an enduring symbol of modern style. At the heart of this legacy are timeless motifs etched into design history, most notably the legendary Unikko (poppy) print created by Maija Isola in 1964 as a beautiful act of creative rebellion.

Exploring the Marimekko universe at Rustan’s online offers an inspiring collection of high-quality clothing, bags, accessories, and artistic homeware. True to its design roots, the apparel lineup features loose, structural linen and cotton garments that effortlessly bridge the gap between casual comfort and sophisticated personal style. Beyond the closet, the brand invites you to bring Scandinavian aesthetic harmony into your living spaces with premium home textiles, ceramic Oiva tableware, and graphic placemats engineered for daily durability and modern utility. Still proudly printing many of its fabrics in its own industrial factory in Helsinki, Marimekko infuses every product with genuine craftsmanship and uncompromising quality.

Discover the full range at Rustan’s online to transform your wardrobe and interiors into a vibrant celebration of joyful living.