Inspire early learning with baby einstein’s educational toys and more, now at Rustan’s.

Founded in 1996 by educator Julie Aigner-Clark in Georgia, Baby Einstein has been a pioneer in early childhood education, introducing babies to music, language, shapes, and colors. Inspired by STEAM principles, and Montessori methods, and supported by cognitive science, Baby Einstein's products nurture curiosity and development through play.

Their award-winning videos, toys, books, and gear are designed to empower parents as their child’s first teacher and create a 360° learning environment. Loved by families in over 50 countries, Baby Einstein continues to offer innovative and educational products that stimulate growing minds. Now available online at Rustan’s, discover Baby Einstein and give your little one the gift of lifelong learning.