LANUUK now at Rustan's: Timeless swimwear for every woman

Founded in 2018, LANUUK is the brainchild of Ayesha Mahomed and Katleya Nielsen— two women from diverse international backgrounds, united by a common challenge and a powerful vision. Both were on a personal quest to find stylish, full-coverage swimwear that aligned with their values, identities, and desire for modesty without sacrificing femininity, quality, or comfort. When they couldn’t find what they were looking for, they decided to create it themselves.

Based in London, LANUUK was born out of this shared passion to redefine what modest swimwear could look and feel like for women around the world. The result is a thoughtfully designed brand that caters to the modern, modest woman seeking both style and substance at the beach or by the pool.

REDEFINING MODEST SWIMWEAR

INCLUSIVE SWIMWEAR FOR EVERY BODY

LANUUK’s size-inclusive designs are thoughtfully created to celebrate and flatter a wide spectrum of body shapes, sizes, and personal preferences. The brand goes beyond simply offering more coverage. It’s about designing swimwear that allows women to look good and, more importantly, feel good.

From ruched detailing that gently conceals to peplum layers that add stylish structure, every design element is crafted to enhance comfort and confidence. Whether it’s the freedom of movement without uncomfortable pinching or a silhouette that offers an hourglass shape in a modest way, LANUUK’s pieces are made to support women from the inside out.

A BRAND THAT TRULY SEES YOU

Rooted in the belief that beauty comes in many forms, LANUUK honors individuality through inclusive, elegant, and functional swimwear. Whether you're drawn to full coverage, minimalist design, or a mix of both, the brand empowers women to express themselves with confidence and grace.

By fusing modesty with modern aesthetics, LANUUK isn’t just redefining swimwear— it’s driving a movement toward greater representation, inclusivity, and choice in fashion.

Discover timeless, multi-coverage swimwear now available exclusively online and in-store.