What if a flower had the power to restore the wonder of the world? What if, in all its simplicity, it brought a breath of happiness and beauty? This singular flower is the poppy. In 2000, Kenzo paid homage to its beauty in a perfume: FLOWER BY KENZO. A key name, a declaration of love to nature and flowers, evoking the passion of the House’s founder, who liked to repeat: "I absolutely love flowers." Since then, FLOWER BY KENZO has sown its seeds all around the globe and bloomed freely on the skin of a whole generation.

In 2022, the iconic poppy is blossoming with even more strength, giving life to FLOWER BY KENZO L’ABSOLUE. An oversized and dreamlike eau de parfum that dives into the heart of the flower.

FLOWER BY KENZO L’ABSOLUE captures the poppy’s strength and fragility in a new intensity. Composed by Alberto Morillas, the creator of the very first FLOWER BY KENZO fragrance, this new eau de parfum explores the heart of the flower. Powerful in its very essence, the master perfumer depicts a spicy and sophisticated facet of the poppy signed by the most precious pistil: the red gold.

The frisson of a warm breath on skin, the freshness of mandarin essence warmed by a saffron infusion, the surge of a floral Damask rose, orange blossom and tuberose heart, reddened by this spice—enveloped in FLOWER BY KENZO perfumes’ signature vanilla and white musk, this absolute bouquet blossoms with a new sensuality.

In FLOWER BY KENZO L'Absolue, saffron is infused in a generous floral bouquet. Infusion, a traditional extraction technique in perfumery considered gentle and slow, makes it possible to extract the olfactory richness of the most fragile ingredients while respecting them.

The floral heart is enlivened by an Absolute of Damask Rose grown in Turkey, a Tunisian Orange Blossom and an Indian Tuberose.